Mussarat Rahman
Marketing consultant
consumer events
Mussarat has spent the last 18 years executing campaigns that don’t just attract audiences—they drive engagement and create meaningful impact. She has worked on events including Grand Designs Live, MOVE IT - the world’s largest dance event, Insomnia the Gaming Festival, as well as high-profile seasonal attractions like Hampton Court Palace Ice Rink.
With a keen understanding of audience behaviour and market trends, Mussarat specialises in crafting strategies that cut through the noise. Whether increasing ticket sales, elevating brand presence, or fostering community engagement, her approach is rooted in creativity, data, and a deep knowledge of what makes people connect with experiences. Passionate about impactful storytelling and innovative marketing, she continues to shape campaigns that leave a lasting impression.